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Showing posts from June, 2020

How SEO Can Help Your Business during a Global Lockdown?

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With the COVID-19 situation and subsequent global lockdown, there has been an 87% rise in consumers (in India) now using social media daily. They are embracing e-commerce, no-touch delivery and pickup, as well as the BOPUS (Buy-Online-Pick-Up-in-Store) model. The pandemic is far from over, rather its intensifying with each passing day. Every business sooner or later must revamp their marketing style and look for a licensed internet marketing agency in India to grow their business through SEOs. Get in touch with an SEO outsourcing company, India and know how SEO can help your business during this global lockdown. Five ways SEO can help your business 1. By Enhancing Your Brand Positioning The global lockdown has forced people to turn to social media and search engines like Google, Yahoo, Bing, etc., for various needs. Use this opportunity to influence your target audience and enhance your brand positioning through  Search Engine Optimization. 2. In Beating the Competition

SEO Facts to Keep in Mind While Building Links

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The landscape of SEO and link building has significantly evolved. Today, more emphasis is on deep-content and high-quality links. But the leading SEO company in India agrees that link building is still the hardest part of their job. Google, with various updates like Panda, Penguin, HummingBird, Pigeon, and more, it mainly focuses on better search results and removing spam links/contents. When you build links, make sure to keep in mind some important facts. Key Link Building Facts 1. Link Quality: Quality content drives organic link building that rewards with better visibility on SERPs. Links from higher authority sites and barring thin-content, are quality links. All major SEOs calculate the number of such links steering to your website to rank it. You can hire any top SEO  company in India to help you build such quality links. 2. Relevant Anchor Text: Anchor text provides both search engines and users with relevant information. You cannot control how other websites link y